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ExactTarget to Host Live Webcast with Leading Analyst to Offer Advice on …
INDIANAPOLIS, Feb 21, 2012 (BUSINESS WIRE) – Forrester Research Inc. Vice President and Principal Analyst Shar VanBoskirk will join ExactTarget for a live webcast at 1 p.m. Feb. 23 to share exclusive research and insight on how top brands are … Continue reading
Silverpop Re-launches Agent ROI Digital Marketing Tour
ATLANTA, Feb. 21, 2012 — /PRNewswire/ – To continue its mission of helping marketers turn relevancy into revenue, Silverpop™, the only marketing technology provider offering advanced email marketing and marketing automation solutions, today announces the re-launch of its popular Agent ROI … Continue reading
Reach Marketing names another partner
Chris Longo has been named partner at Reach Marketing, said Wayne Roberts, president of Reach Marketing on February 21. In the newly created role, Longo will manage a staff of roughly 15 employees focused on email database management services, Roberts … Continue reading
CHS DECA members promote career education to state legislators
Camdenton High School DECA members promoted Missouri DECA to Senator Purgason and Representative Franklin in the State Capitol on February 15 during Missouri Career Education Legislative Day, sponsored by Missouri Association of Career and Technical Education (MoACTE). “Meeting with Senator … Continue reading
Former teacher indicted in money-misuse case
A former Yuma teacher is now facing felony charges after a four-year investigation by the Arizona Office of the Auditor General into allegations of financial misconduct. In September 2007, the Yuma Union High School District reported irregularities in financial reporting … Continue reading
Tips to Send Email Campaigns Like One of the Big Guys
Just because you are a small business doesn’t mean you lack the resources to integrate email campaign tactics that are deployed by large organizations into your marketing strategy. Email service providers are now making it easier for companies to automate … Continue reading
Measuring performance is ‘key’ to B2B email marketing – Business Strata
Measuring performance is ‘key’ to B2B email marketing Tuesday 21st Feb 2012 Direct marketing (DM) is a huge part of any marketers’ armoury and is a key customer touch point so firms must ensure the content they send isn’t hard … Continue reading
Chris Longo Appointed Partner At Reach Marketing
PEARL RIVER, N.Y., Feb 21, 2012 (BUSINESS WIRE) – Reach Marketing ( http://www.reachmarketing.com ) announced today that it has appointed Chris Longo to Partner, adding his extraordinary talents to its growing team of seasoned veterans. Longo brings to Reach 18 … Continue reading
RichRelevance Accelerates Advertising Momentum with New Appointments
SAN FRANCISCO, Feb 21, 2012 (BUSINESS WIRE) – RichRelevance(R), the leading provider of dynamic e-commerce personalization for the world’s largest retailers and brands, today welcomed three seasoned advertising executives to RichRelevance as part of the rapid expansion of the company’s … Continue reading
University at Buffalo MBAs to Take GM’s newest cars for a spin
BUFFALO, NY – Alternative fuels — battery, diesel, electric and fuel cell — will be in the spotlight when UB MBAs test-drive GM’s newest cars from 9 a.m. to noon on Friday, Feb. 24, at UB’s Center for Tomorrow. The … Continue reading