Tag Archives: Email Marketing

ExactTarget to Host Live Webcast with Leading Analyst to Offer Advice on …

INDIANAPOLIS, Feb 21, 2012 (BUSINESS WIRE) – Forrester Research Inc. Vice President and Principal Analyst Shar VanBoskirk will join ExactTarget for a live webcast at 1 p.m. Feb. 23 to share exclusive research and insight on how top brands are … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

Silverpop Re-launches Agent ROI Digital Marketing Tour

ATLANTA, Feb. 21, 2012 — /PRNewswire/ – To continue its mission of helping marketers turn relevancy into revenue, Silverpop™, the only marketing technology provider offering advanced email marketing and marketing automation solutions, today announces the re-launch of its popular Agent ROI … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

Reach Marketing names another partner

Chris Longo has been named partner at Reach Marketing, said Wayne Roberts, president of Reach Marketing on February 21. In the newly created role, Longo will manage a staff of roughly 15 employees focused on email database management services, Roberts … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

Tips to Send Email Campaigns Like One of the Big Guys

Just because you are a small business doesn’t mean you lack the resources to integrate email campaign tactics that are deployed by large organizations into your marketing strategy. Email service providers are now making it easier for companies to automate … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

Measuring performance is ‘key’ to B2B email marketing – Business Strata

Measuring performance is ‘key’ to B2B email marketing Tuesday 21st Feb 2012 Direct marketing (DM) is a huge part of any marketers’ armoury and is a key customer touch point so firms must ensure the content they send isn’t hard … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

Chris Longo Appointed Partner At Reach Marketing

PEARL RIVER, N.Y., Feb 21, 2012 (BUSINESS WIRE) – Reach Marketing ( http://www.reachmarketing.com ) announced today that it has appointed Chris Longo to Partner, adding his extraordinary talents to its growing team of seasoned veterans. Longo brings to Reach 18 … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

Marketing Guru Jim Cockrum Has Daring Advice for eBay Sellers

Internet marketing guru Jim Cockrum was sitting in a hotel on a business trip when he did something that would change his life and lead to the building of an online empire: he decided to give away the secrets of … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

Ipswich: New contracts for creative agencies White Space and Itineris

Tim Butcher of Itineris, left, and Neil Prentice of White Space Monday, February 20, 2012 4:29 PM A NEW partnership between two Ipswich-based creative agencies has resulted in five new national and international contracts. Full-service agency White Space Design and … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

Social media must be ‘meaningful’ – Business Strata

Social media must be ‘meaningful’ Monday 20th Feb 2012 The Internet Advertising Bureau (IAB) has expressed concern over a lack of understanding of digital marketing following market research undertaken. Its Search Marketing Barometer 2012 report found that just over two-thirds … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

VerticalResponse unveils new social media marketing app for mobile

February 19th, 2012 | Add a Comment Leading self-service marketing solutions provider for small businesses, VerticalResponse, has now unveiled its new iOS mobile app for its social media marketing platform called Roost by VerticalResponse. The company provides a wide range … Continue reading

Posted in Uncategorized | Tagged | Leave a comment